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Headquarters Optimized

A blog from the team at HqO with resources designed to help landlords optimize their property and create a workspace that tenants will love.

Defining and Executing a Platform Strategy in Commercial Real Estate

on Apr 25, 2019 1:09:11 PM By | Reid Snyder | 0 Comments | PropTech & CRE Trends Tenant Experience
The term ‘platform’ is an overused buzzword in today’s tech economy. For HqO however, it’s more than a catch-all phrase for use in pitch decks – it’s our core strategy for growth and value creation across the commercial real estate industry.
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The Data-Driven Decision Maker in Commercial Real Estate

on Apr 2, 2019 3:58:18 PM By | Mark Rosenthal | 0 Comments | PropTech & CRE Trends HqO News Tenant Experience
When I was 13 or 14, I started a business. It was a mobile DJ business with a focus on the metro-west Boston bar mitzvah and sweet 16 circuit. There are lots of great stories and learnings I could share, but this one is about data, and it relates to the current commercial real estate landscape. 
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What is Tenant Experience? The Concept, Strategies, and Benefits Behind This Commercial Real Estate PropTech Category

on Mar 22, 2019 4:13:52 PM By | Katie Sullivan | 0 Comments | PropTech & CRE Trends Tenant Experience
Tenant Experience Definition In commercial real estate, the top owners and operators provide a premium tenant experience that helps businesses in the building attract the best talent. O ffice landlords employ a tech-enabled tenant experience strategy that emphasizes amenities in the building and the surrounding neighborhood, and prioritizes community, content, commerce, and control, all within an app on the mobile devices of every occupant in the building.   
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Launching at the Willis Tower – And What It Means for the Tenant Experience PropTech Category

on Mar 19, 2019 6:07:26 PM By | Chase Garbarino | 0 Comments | HqO News Tenant Experience
In case you missed it earlier this week, our software is powering the new tenant experience app at Willis Tower, which is owned by Blackstone's EQ Office. Up until launch this week, our team has been working hard behind the scenes with EQ Office, customizing our tenant experience software for one of the tallest buildings in the world – a Class A office tower with 3.8 million square feet of rentable space and more than 12,000 occupants. 
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HqO Tenant Experience Software to Launch at Willis Tower in Chicago

on Mar 18, 2019 8:24:48 AM By | HqO | 0 Comments | HqO News
Monday, March 18, 2019 - HqO, a tenant experience (TeX) platform for commercial real estate, today announced that it will launch in Chicago’s Willis Tower, owned and managed by EQ Office (EQ), a U.S. office portfolio company wholly-owned by Blackstone's real estate funds. After a comprehensive process evaluating TeX solutions on the market, EQ selected HqO to enhance one of its most iconic assets with software.
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Transformed by technology: Government first, workplaces next

on Feb 27, 2019 12:06:04 PM By | Dan Koh | 0 Comments | PropTech & CRE Trends
This article originally appeared on Banker & Tradesman on February 24, 2019.
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HqO Secures Investment from Jamestown and MetaProp; Tenant Experience Management Partnership with JLL

on Feb 8, 2019 8:52:11 AM By | HqO | 0 Comments | HqO News
Commercial Real Estate Tech Company Kicks Off 2019 With Distribution Opportunities, Partnerships, Capital and More
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Meet HqO: A Conversation with Dan O'Connell

on Jan 24, 2019 5:22:13 PM By | Katie Sullivan | 0 Comments | HqO News
Welcome to Meet HqO: a series on our blog where we get to know the team that's building our tenant experience platform for commercial real estate. I'm sitting down with our whole crew to understand and share: what gets them up in the morning, why they're jazzed about CRE technology, and what they bring to the table (and also learn) at HqO. Oh yeah, and we're hiring! Learn more about joining the team. 
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How Tenant Experience Software Optimizes the Lifecycle of Commercial Real Estate

on Jan 17, 2019 5:01:27 PM By | Katie Sullivan | 0 Comments | PropTech & CRE Trends Tenant Experience
The benefit of tenant experience (TeX) software seems straightforward on the surface: with TeX software in place, commercial real estate owners can offer the end users of their property -- the entire tenant population -- a delightful tech-enabled workplace experience. An experience that most consumers have come to expect, via the mobile device they carry with them everywhere they go.
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HqO Strengthens Executive Team with New Hires from Google and the City of Boston

on Jan 8, 2019 7:46:38 AM By | HqO | 0 Comments |
Commercial Real Estate Technology Company Adds Mark Rosenthal as VP of Marketing, Sales & Success and Daniel Koh as Partner to Scale Tenant Experience Software
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